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Category: Social network marketing

Social network marketing: Learn before you earn

Social network marketing: Learn before you earn

NOTE — This is the final post in a series on social network marketing. The complete series can be found here. Social network marketing can work in multiple ways, but there are principles that increase your chances of success. photo credit: nsaplayer A few of the principles are personal — knowing why you’re in business and staying focused. But most of the principles concern you’re dealings with other people — building relationships, helping people, starting a blog, interacting with people,…

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Social network marketing: Specialization leads to realization

Social network marketing: Specialization leads to realization

NOTE — This is the 11th post in a series on social network marketing. The full series can be found here. Most everybody in social network marketing gets sidetracked because they lose focus in one of two ways. They either try to make money in too many ways or their way of making money gets fragmented. photo credit: chamko rani Even worse, many people trying to make money using the Internet too often lose sight of the reason they got…

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Social network marketing: Beyond business, build community

Social network marketing: Beyond business, build community

NOTE — This is the tenth in a series on social network marketing. All the posts in the series can be found here. At its best, social network marketing leads to the formation of a community. You have to do more than just provide advice on how to get income. Your worth should be measured in friendship not dollars. The business objective of making money must be put aside so you can focus on bringing together a committed group of…

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Social network marketing: Artistry in motion

Social network marketing: Artistry in motion

NOTE — This is the ninth post in a series on social network marketing. All the posts in the series can be found here. Social network marketing is as much an art as a science. Making it work involves learning how to present your opportunity without coming on in a way that will turn off wary readers. These days, nearly everyone on the Internet — from the solitary blogger to the big corporation — is seeking ways to “monetize” a…

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Social network marketing: Teach what you know, show what you do

Social network marketing: Teach what you know, show what you do

NOTE — This is the eighth post in a series on social network marketing. Previous posts can be found here. When someone joins your business through social network marketing, they’re going to want to use the same method to attract more people. So, you need to be ready to show them exactly how to do it. In other words, you need to show them a simple system that they can use. Moreover, you need an easy way to teach them…

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Social network marketing: Be who you are

Social network marketing: Be who you are

NOTE — This is the seventh in a series on social network marketing. The whole series can be found here. We know that if you want to be good at social network marketing, you can’t hype your business and try to sell people. But at the same time, you have to have a way for people to know about your product or service. After all it is social network “marketing.” So, how do you find buyers for your product without…

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Social network marketing: Get to know those who need to know you

Social network marketing: Get to know those who need to know you

NOTE — This is the sixth in a series on social network marketing. The entire series can be found here. Since relationships play such an important role in social network marketing, anyone planning to use it successfully must learn how best to interact with people. photo credit: A Silly Person The proper interaction will go a long way to helping people get to know, like and trust you. As with any relationship, the initial contact takes on added importance. Whenever…

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Social network marketing: Show you care at every opportunity

Social network marketing: Show you care at every opportunity

NOTE — This is the fifth in a series on social network marketing. Earlier posts gave an overview and focused on how to relate to people, figuring out why you’re in business, and how to help people. If I could give people using social network marketing just two words of advice, they’d be, “Don’t sell.” The reason for this is simple: 90 percent of people don’t like it when someone tries to sell them something. Everyone has a “salesman” detector…

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Social network marketing: Help, not just anybody, everybody

Social network marketing: Help, not just anybody, everybody

NOTE — This is the fourth in a series on social network marketing. Previous posts gave an overview and focused on relationships and on understanding why you’re in business. If you want to be successful in social network marketing, you have to find a way to form strong bonds with your business partners. One of the best ways to make those connections is to help them reach their dreams. photo credit: ♫Antoine Remember, people tend to go into business with…

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Social network marketing: Why we don’t know why we do what we do

Social network marketing: Why we don’t know why we do what we do

NOTE — This is the third in a continuing series on social network marketing. Earlier posts focused on why most people fail and others succeed and on the importance of forming relationships. Many people who are successful in social network marketing, or in other endeavors for that matter, are in touch with why they are in business. This is, one might say, their highest principle. Most of those at the very top of their craft have also learned how to…

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