I’ve been involved in multi-level marketing (MLM) for more than 15 years. I’ve been in five companies. A couple of the companies aren’t around anymore, but I’m still here.

On several occasions I was what I like to call “quasi-successful.” That basically means I built downlines, but they pretty much only existed on paper. I couldn’t get anyone to do what I was doing.

I was doing what I was trained to do, but it wasn’t working for me.

I first talked to friend after friend after friend. Most listened politely. A few even bought a product or two. None was even remotely interested in getting into the business.

Then I bought leads, and I bought leads, and I bought leads. And I made the calls, and I made the calls, and I made the calls. A few listened. Most weren’t polite. On the rare occasions that someone was interested in the business, I’d get so excited, I’d scare them off. Or they’d sound excited, agree to get involved, then stop answering my calls.

I saw other people having success, but couldn’t understand why it wasn’t working for me.

I finally realized that my lack of success wasn’t my fault. The training I had received wasn’t right for me.

I was trying to do things that weren’t comfortable for me, things that didn’t fit for me. I was never going to be successful in that situation.

For years, I’d mentally beat myself up every time I failed. The lack of success frustrated me to no end.

Failure led to frustration.

Frustration led to failure.

It was a cycle of unsuccess.

Now, I see that momentary defeats as necessary steps on the path to success. As a friend once told me, those downturns are simply a sign: “Danger — success just ahead!”

Steve DeVane
This free e-book saved me from failure and frustration