I am often amazed at how techniques I learned in coach training apply to the network marketing profession.

Coaches are taught to have no agenda. A coaching session is all about the person being coached. That outlook fits perfectly with network marketing.

The best way to help people is to first understand what they need. If we don’t know what they need how can we know how to help them.

The best way to understand people is to get to know them. The way to get to know them is to relate to them with no agenda.

Think about it. We shouldn’t want someone in our business if they don’t really want to be in the business.

If they don’t really want to be in business, they’re never going to succeed. They’ll spin their wheels and get nowhere.

Furthermore, if they don’t want to be in business, we’ll spend a good amount of our time convincing them rather than training them. It’s a waste their time and our effort.

My friend and mentor, Tom “Big Al “Schreiter, has taught me the importance of having skills in our network marketing business.

Here are some coaching skills that will help you learn about people. It’s based on the acrostic — LEARN.

Listen. When you’re in a conversation, try to spend at least 80 percent of the time listening. That means you should not be talking more than one fifth of the time.

Encourage. Look for ways to support the person. Too often we’re looking for something wrong, so we can pounce on the person with our “opportunity.” Instead, encourage the person to find their own path.

Ask powerful questions. The answers will help you get to know the person better. Ask open-ended questions that will give the person an opportunity to share about their hopes, their dreams, their goals.

Respond. Make sure you understand what the person is telling you. Don’t get ahead of them in the conversation by thinking about what you’re going to say next. Tune into what they’re saying, what they want, and what they need.

Negotiate action. In network marketing, we need to emphasize negotiation. Coaching sessions usually end with the person being coached deciding what they want to do and when they’re going to do it. In our business, make sure the person is making the decision with no pressure.

These skills will help you in your network marketing business and in your life.

Steve DeVane
This free e-book taught me how to be successful in network marketing