Avoid strategies that don’t work
Several years ago, someone I trusted in network marketing suggested that I buy some leads to help build my business. It seemed like a good idea at the time. Earlier, I had made the list of family and friends as I was taught to talk to about the business. When that didn’t work, it sounded good to have a list of “pre-qualified” people to call. So I bought leads. And I made calls. And I bought more leads. And I…