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Author: stevedevane

Social network marketing: Be who you are

Social network marketing: Be who you are

NOTE — This is the seventh in a series on social network marketing. The whole series can be found here. We know that if you want to be good at social network marketing, you can’t hype your business and try to sell people. But at the same time, you have to have a way for people to know about your product or service. After all it is social network “marketing.” So, how do you find buyers for your product without…

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Social network marketing: Get to know those who need to know you

Social network marketing: Get to know those who need to know you

NOTE — This is the sixth in a series on social network marketing. The entire series can be found here. Since relationships play such an important role in social network marketing, anyone planning to use it successfully must learn how best to interact with people. photo credit: A Silly Person The proper interaction will go a long way to helping people get to know, like and trust you. As with any relationship, the initial contact takes on added importance. Whenever…

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Social network marketing: Help, not just anybody, everybody

Social network marketing: Help, not just anybody, everybody

NOTE — This is the fourth in a series on social network marketing. Previous posts gave an overview and focused on relationships and on understanding why you’re in business. If you want to be successful in social network marketing, you have to find a way to form strong bonds with your business partners. One of the best ways to make those connections is to help them reach their dreams. photo credit: ♫Antoine Remember, people tend to go into business with…

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Social network marketing: Why we don’t know why we do what we do

Social network marketing: Why we don’t know why we do what we do

NOTE — This is the third in a continuing series on social network marketing. Earlier posts focused on why most people fail and others succeed and on the importance of forming relationships. Many people who are successful in social network marketing, or in other endeavors for that matter, are in touch with why they are in business. This is, one might say, their highest principle. Most of those at the very top of their craft have also learned how to…

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Social network marketing: With friends like this, who needs prospects

Social network marketing: With friends like this, who needs prospects

Note — This is the second in a continuing series about social network marketing. A previous post showed why most people fail and how you can succeed in social network marketing. To make it in social network marketing (and for that matter to make it in any method of MLM), you have to build relationships. The easiest way to do that is to have one place where you work on those relationships. Your real goal is to find friends. One…

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Ask directions and make the right turns

Ask directions and make the right turns

Earlier tonight my mother called me to ask how to get from a hospital to a highway in Raleigh. She has a doctor’s appointment tomorrow, then she and my dad are going to pick up my aunt in a nearby town. She called because the last time they had to get to that town, they went in one direction on the beltline, but later thought that maybe they could have gotten there faster going the other way. They were right….

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Building a business — cooperation beats competition

Building a business — cooperation beats competition

The other day I was driving down a road that I hadn’t driven in a while when I noticed a grand opening sign at an eatery of sorts. Someone had decided to make an attempt at building a business where a barbecue restaurant had earlier failed. photo credit: akeg I initially thought it was a biker bar that had moved from about a quarter mile down the road. The sign looked like the sign I had seen there. But when…

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Network marketing online: Using proven strategies in a new arena

Network marketing online: Using proven strategies in a new arena

Anyone who’s been in multi-level marketing (MLM) for long realizes the old way of doing the business doesn’t work anymore. That’s why many successful professionals have learned network marketing online. photo credit: MShades In years past, MLM trainers would teach distributors to make a list of friends and family. Then they’d encourage their reps to buy leads. This continues even though the opportunity exists to build a downline by network marketing online. Unfortunately, even some who recognize the benefits of…

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Play like a champion, then celebrate

Play like a champion, then celebrate

Last weekend I had the pleasure of watching both my daughters play on a fast-pitch softball team that won the state championship. My oldest daughter played on a team that took the state title three years ago, but this was the first for my younger daughter, an eighth-grader who was called up from the junior varsity at the end of the year. After the game, one of the coaches was talking to the team about the accomplishment. One of the…

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Looking ahead to reach your goals

Looking ahead to reach your goals

I have a new car. Well, it’s not a new car, but it’s nice and I like it. It’s a 1997 Buick Park Avenue with low miles. It needs a paint job, but other than that it’s in pretty good shape. It’s doing a whole lot better than the last car I bought. One of the coolest features is something called “head-up display.” I had heard of the technology on Air Force jets, but didn’t know it was available on…

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