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Month: July 2009

Social network marketing: Get to know those who need to know you

Social network marketing: Get to know those who need to know you

NOTE — This is the sixth in a series on social network marketing. The entire series can be found here. Since relationships play such an important role in social network marketing, anyone planning to use it successfully must learn how best to interact with people. photo credit: A Silly Person The proper interaction will go a long way to helping people get to know, like and trust you. As with any relationship, the initial contact takes on added importance. Whenever…

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Social network marketing: Show you care at every opportunity

Social network marketing: Show you care at every opportunity

NOTE — This is the fifth in a series on social network marketing. Earlier posts gave an overview and focused on how to relate to people, figuring out why you’re in business, and how to help people. If I could give people using social network marketing just two words of advice, they’d be, “Don’t sell.” The reason for this is simple: 90 percent of people don’t like it when someone tries to sell them something. Everyone has a “salesman” detector…

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Social network marketing: Help, not just anybody, everybody

Social network marketing: Help, not just anybody, everybody

NOTE — This is the fourth in a series on social network marketing. Previous posts gave an overview and focused on relationships and on understanding why you’re in business. If you want to be successful in social network marketing, you have to find a way to form strong bonds with your business partners. One of the best ways to make those connections is to help them reach their dreams. photo credit: ♫Antoine Remember, people tend to go into business with…

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Social network marketing: Why we don’t know why we do what we do

Social network marketing: Why we don’t know why we do what we do

NOTE — This is the third in a continuing series on social network marketing. Earlier posts focused on why most people fail and others succeed and on the importance of forming relationships. Many people who are successful in social network marketing, or in other endeavors for that matter, are in touch with why they are in business. This is, one might say, their highest principle. Most of those at the very top of their craft have also learned how to…

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Social network marketing: With friends like this, who needs prospects

Social network marketing: With friends like this, who needs prospects

Note — This is the second in a continuing series about social network marketing. A previous post showed why most people fail and how you can succeed in social network marketing. To make it in social network marketing (and for that matter to make it in any method of MLM), you have to build relationships. The easiest way to do that is to have one place where you work on those relationships. Your real goal is to find friends. One…

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Social network marketing: Why most fail; how you can succeed

Social network marketing: Why most fail; how you can succeed

(NOTE — This is the first post in a series on social network marketing.) photo credit: jcestnik Many network marketers (and marketers in general) have tried to use social networking to market their products. And they failed. Failed miserably. As a result, many in MLM have written off social networking. Given up. Not worth the time, they say. Good news. They’re wrong. They’re wrong mostly because they tried to take traditional marketing methods and somehow graft them onto social networking….

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