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Month: August 2009

Social network marketing: Learn before you earn

Social network marketing: Learn before you earn

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NOTE — This is the final post in a series on social network marketing. The complete series can be found here. Social network marketing can work in multiple ways, but there are principles that increase your chances of success. photo credit: nsaplayer A few of the principles are personal — knowing why you’re in business and staying focused. But most of the principles concern you’re dealings with other people — building relationships, helping people, starting a blog, interacting with people,…

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Social network marketing: Specialization leads to realization

Social network marketing: Specialization leads to realization

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NOTE — This is the 11th post in a series on social network marketing. The full series can be found here. Most everybody in social network marketing gets sidetracked because they lose focus in one of two ways. They either try to make money in too many ways or their way of making money gets fragmented. photo credit: chamko rani Even worse, many people trying to make money using the Internet too often lose sight of the reason they got…

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Social network marketing: Beyond business, build community

Social network marketing: Beyond business, build community

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NOTE — This is the tenth in a series on social network marketing. All the posts in the series can be found here. At its best, social network marketing leads to the formation of a community. You have to do more than just provide advice on how to get income. Your worth should be measured in friendship not dollars. The business objective of making money must be put aside so you can focus on bringing together a committed group of…

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Social network marketing: Artistry in motion

Social network marketing: Artistry in motion

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NOTE — This is the ninth post in a series on social network marketing. All the posts in the series can be found here. Social network marketing is as much an art as a science. Making it work involves learning how to present your opportunity without coming on in a way that will turn off wary readers. These days, nearly everyone on the Internet — from the solitary blogger to the big corporation — is seeking ways to “monetize” a…

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Social network marketing: Teach what you know, show what you do

Social network marketing: Teach what you know, show what you do

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NOTE — This is the eighth post in a series on social network marketing. Previous posts can be found here. When someone joins your business through social network marketing, they’re going to want to use the same method to attract more people. So, you need to be ready to show them exactly how to do it. In other words, you need to show them a simple system that they can use. Moreover, you need an easy way to teach them…

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Social network marketing: Be who you are

Social network marketing: Be who you are

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NOTE — This is the seventh in a series on social network marketing. The whole series can be found here. We know that if you want to be good at social network marketing, you can’t hype your business and try to sell people. But at the same time, you have to have a way for people to know about your product or service. After all it is social network “marketing.” So, how do you find buyers for your product without…

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